Faculty of Social Sciences

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Meet the media and learn to communicate your research
Provider: Det Samfundsvidenskabelige Fakultet

Activity no.: 2001-17-00-04
	Enrollment deadline: 09/11/2017

Date and time	November 2017
[antalgange]	1
Regular seats	20
ECTS credits	1.00

Contact person	Ditte Wachs E-mail address: ztw492@alumni.ku.dk

Enrolment Handling/Course Organiser	Ditte Wachs E-mail address: ztw492@alumni.ku.dk

Aim and content Meet the media and learn to communicate your research Write well, learn how to "speak in triangles" - and make the journalist work for you Course in media training and research communication for PhD students and Postdocs Two-day workshop 13.-14. November 2017 Journalists love researchers - but researchers sometimes have a little difficulty loving journalists who have a tendency to simplify quotes beyond recognition and always seem to focus on sensation and conflicts instead of the facts. As a researcher you see the world in one way, journalists see it differently, but working with the media is an efficient way to communicate your research, and with a few simple tips you can learn to master the media-skills. In this workshop you will hear about news criteria, learn about framing stories and media strategies and you will get a series of tips on when to say yes and no to interviews, and how to protect your interests and your integrity as a researcher when interacting with the media. We will also work with messages, interview techniques, good and bad answers providing you with the tools to make sure that an interview will benefit you and your research. Tools which will also make you a better teacher, a better storyteller, just as they can make you write better applications for grants or help you to picth your research project succesfully. The workshop is headed by communications officer and study coordinator of MSc in Global Development Jon Claussen and journalist and press officer at Faculty of Social Sciences Janni Brixen. Workshop-content • Introduction to the media • How to work with journalists and editors (agreements and quote check) • Use of the language to write about your research in an accessible and engaging way • Writing exercises • Learn how to work with messages and “stories” • Interview exercises • Understand target groups and learn about media strategies • The interaction between the pro-active and reactive media work • Meet a research colleague who masters the media • Hear about social media and learn how to use Twitter The workshop focuses on communicating your research results to a variety of stakeholders and we integrate your own work (such as your Master's thesis or PhD project) in the exercises, and we work with media genres relevant for the field of social science. (e.g. news interview, analysis, feature articles, contribution to the public debate and press releases) The workshop takes place 13. November 9:00 to17:00 and 14. November 9-16, plus on the evening of the first day you´ll have a little home assignment (max.1 page) which you must submit by e-mail at 21:00, as we will work on these texts during the second day of the course. Target group The workshop is for all PhD students and Postdocs. Teaching in Danish (or English, if there are participants who do not speak and write Danish) or a combination of the two languages. The teachers: Jon Clausen is communications officer at Department of Sociology and Department of Anthropology and study coordinator of MSc in Global Development. Janni Brixen is journalist and press officer at Faculty of Social Sciences and responsible for the faculty's external communication to stakeholders, among other things in the form of media work, media training of researchers and project manager for faculty conferences and other major stakeholder events. Time and place 13.November 2017 at 9:00-17:00 14. November 2017 at 9:00-16:00 Faculty of Social Sciences, CSS, room 4.1.02 A light lunch will be served on both days at 12:00 and coffee and cake/fruit in the breaks. Prior to the start of the course Two weeks prior to the start of the course you we will ask you to submit a text of ten lines presenting your research project to Janni Brixen on jab@samf.ku.dk, and Jon Clausen jc@samf.ku.dk. the text will be used actively in the course. Registration deadline: 1. Novmenber 2017 . Please inform us, if you have any particular food restrictions e.g. allergies, intolerance, vegetarian etc.. Questions? If you have any questions about the course, you are welcome to contact Janni Brixen jab@samf.ku.dk or Jon Clausen jc@samf.ku.dk.

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